The theme of the Spark Awards this year was so much fun to design to. “Celebrating Marketing that Hit the Sweet Spot” developed into piñatas and flying candy. I couldn’t resist working in a comic feel, and the rest of the board went for it. The piñata illustration was pen and watercolor, and the rest was done in Adobe Illustrator. Luckily, we had a very generous print sponsor who was willing to go a little over the top with me; the trifold invitation incorporated a double hit of spot UV coating and a custom die cut. I also loved the metallic silver envelopes.
There is always a lot to design for the Spark Awards: the awards themselves, the PowerPoint presentation, photo props, promotional materials, etc., but the print invitations are the most involved. These were a blast!
Posted by Mallory on April 30, 2018